A Look At

US

A Look at Asheville was founded by Fred L. Mullins and Lynn True-Mullins in 2003. As owners of A Look at Lexington, they saw how Western North Carolina’s vibrant setting of restaurants, hotels, shops, and adventures deserved its own publication with gorgeous photography contained in a beautifully-bound book.

We attribute the early success of our publication to Stephanie Smith, former owner of The Brite Agency and co-publisher of A Look at Asheville. Stephanie was a local Ashevillian, a rare breed, who partnered with the Mullins to bring A Look at Asheville to life. As a local, Stephanie knew our region in and out, but more importantly, built lifelong relationships in her community. Her hard work and dedication attracted the attention of locals, tourists, and businesses throughout WNC. Stephanie set the tone for A Look at Asheville and continues after her passing in 2017.

Today, A Look at Asheville is owned and operated by Kendra Payne and Denise Szakaly. As former employees of The Brite Agency, they reflect Stephanie’s love of Asheville and her determination to create beautiful, lasting books. Kendra and Denise also believe that giving back is the only way to move forward. A percentage of each printed copy sold of A Look at Asheville is donated to The V Foundation.

Our mission is:

Our mission is to connect our readers with the places and people that make Asheville and Western North Carolina one of the most sought-after places to visit and live.

Over

The YEars

Issue 20: 2023-24

Cover Photo By: André Daugherty, Pro 16 Productions

Issue 19: 2022-23

Cover Photo By: Kendra Payne (Diaz)

Issue 18: 2021-22

Cover Photo By: André Daugherty, Pro 16 Productions

Issue 17: 2019-20

Cover Photo By: Kendra Payne (Diaz)

Issue 16: 2018-19

Cover Photo By: Kendra Payne (Diaz)

Issue 15: 2017-18

Cover Photo By: Kendra Payne (Diaz)

Issue 14: 2016-17

Cover Photo By: John Warner, John Warner Photography

Issue 13: 2015-16

Cover Art By: Luke Allsbrook, Green Island on the Pigeon River

Issue 12: 2014-15

Cover Art By: Colleen Webster, Isis Theater

Issue 11: 2013-14

Cover Art Courtesy of: Shelley Pereda

Issue 10: 2012-13

Cover Design By: Denise Szakaly

Issue 9: 2011-12

Cover Art By: Bryan Federico, Downtown Asheville

Issue 8: 2010-11

Cover Photo By: Hugh Morton

Issue 7: 2009-10

Cover Photo By: John Warner Photography; Featured Work: Rob Levin, Roddy Capers, David Goldhagen

Issue 6: 2008-09

Cover Photo By: Lynne Harty Photography

Issue 5: 2007-08

Cover Photo By: Unknown

Issue 4: 2006-07

Cover Photo By: Steven McBride

Issue 3: 2005-06

Cover Photo By: Steven McBride

Issue 2: 2004-05

Cover Art Courtesy of: Ann Vasilik

Issue 1: 2003-04

Cover Art Courtesy of: Ann Vasilik

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